McSnack’s
for McDonald’sA total of 26 micro films featuring handmade paper props animated in stop motion. ︎ This campaign debunks miss conceptions about sensitive issues concerning food safety, hygiene, animal treatment, etc. ︎ The films titles and themes are normaly methafores further explained in each social media’s post.
︎︎︎ video case
My Role
FILM DIRECTION
FILM DIRECTION
ART DIRECTION
STOP MOTION
PROPS
EDIT
POST-PRODUCTION
Comission
FullSix Portugal
Full Credits
Creative Direction Francisco Chatimsky + Mafalda Quintela Copy Alberto Vieira + Filipe Morna + João Santos Account Manager Madalena Santa Marta Agency Producer João Abreu Direction + Art Direction + Animation + Prop Design + Post-Production Silvio Teixeira + Afonso Gonsalves Video Concepts Silvio Teixeira + Afonso Gonsalves + HomemBala DoP Mário Soares Motion Graphics HomemBala Sound Design Ergonoise Production HomemBala Prop Production Assistants Carolina Silva + Daniela da Silva
Context
This project was done at Raquete Studio, co-owned by me and Afonso Gonsalves, we worked as a duo, much of the roles are co-roles.
FullSix Portugal
Full Credits
Creative Direction Francisco Chatimsky + Mafalda Quintela Copy Alberto Vieira + Filipe Morna + João Santos Account Manager Madalena Santa Marta Agency Producer João Abreu Direction + Art Direction + Animation + Prop Design + Post-Production Silvio Teixeira + Afonso Gonsalves Video Concepts Silvio Teixeira + Afonso Gonsalves + HomemBala DoP Mário Soares Motion Graphics HomemBala Sound Design Ergonoise Production HomemBala Prop Production Assistants Carolina Silva + Daniela da Silva
Context
This project was done at Raquete Studio, co-owned by me and Afonso Gonsalves, we worked as a duo, much of the roles are co-roles.
