POWER TO THE PEN
for SamsungIminente is an international urban festival, curated by Vhills and Underdogs Gallery, where Art and Music go hand in hand. Lisbon, London, Xangai and Rio de Janeiro gave light to previous editions. ︎ For the 2019 Lisbon edition, Uzina created a branded content event inside the festival, giving Samsung their own stage. The concept was simple: each day, a different star illustrator performed a drawing live act, using only the Galaxy note 10+, mirrored on a big screen. ︎ The idea for the campaign revolved around the artists freedom of speech, or the lack of it. So the film’s teaser features several statements that change to their exact opposite meaning, just by crossing the word “não” / “no” - causing discomfort in order to trigger the debate.
My Role
FILM DIRECTION
FILM DIRECTION
ART DIRECTION
GRAPHIC DESIGN
2D + 3D ART
MOTION DESIGN
CAMERA
EDIT
POST-PRODUCTION
Comission
Uzina
Full Credits
Creative Direction Susana Albuquerque Film Direction + Art Direction + Camera + Post-production Silvio Teixeira 2d Art + Graphic Design Sofia Brajal + Silvio Teixeira 3d Art Silvio Teixeira Copy Joana Geada Set Design Fabiano Bonfim Account Mafalda Palha Production Uzina Eventos Illustrators André da Loba + Wasted Rita + Kruella d’Enfer + Mantraste
Context
This project was done during one year I spent as in-house film director at Uzina. The project was done in close collaboration with the agency’s team.
Uzina
Full Credits
Creative Direction Susana Albuquerque Film Direction + Art Direction + Camera + Post-production Silvio Teixeira 2d Art + Graphic Design Sofia Brajal + Silvio Teixeira 3d Art Silvio Teixeira Copy Joana Geada Set Design Fabiano Bonfim Account Mafalda Palha Production Uzina Eventos Illustrators André da Loba + Wasted Rita + Kruella d’Enfer + Mantraste
Context
This project was done during one year I spent as in-house film director at Uzina. The project was done in close collaboration with the agency’s team.